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Sainsbury Great Yarmouth

St. Nicholas Road, Great Yarmouth, Norfolk, NR30 1NN, Great Yarmouth, Norfolk, NR30 1NN
Still with Waitrose the market leader amongst supermarkets (certainly in terms of quality), and both have certainly raised general standards of the middle ground in recent years.

However, they still rarely sell the very best of anything, although larger branches have a 'Specialist' section consisting of a few good quality oil and luxury items. Their 'Taste the Difference' range offers the standards expected from any good grocer, certainly nothing more. Larger branches with fish counters, rely too heavily on fish that has previously been frozen. This has the disadvantage in that it can't (or shouldn't be) frozen again at home, if need be. Like some other supermarkets, they stress about the length of time their meat is hung.

However, the public need to realise that any flavour and tenderness gained from hanging, depends on the way this is undertaken, (matured for 21 days counts for little, unless the meat has been traditionally-hung on the bone).

Likewise the breed of chicken retailers offer, is as important as their claimed diet (i.e. Corn). Fast-growing chicken varieties will never have the best flavour whatever they're fed. If you've ever tried a 'Sasso' breed of chicken (possibly only available at Farmers Markets and top-quality butchers) you'll know what we mean - they are worth seeking out!

Their traiteur section is impressively comprehensive, and almost as good as Marks & Spencer's and Waitrose for some dishes; and certainly helpful to those short of time.

Key Features

  • Open: Mon-Thurs 8.00-20.00; Fri 8.00-21.00; Sat 7.30-20.00; Sun 10.00-16.00
  • Closed: some Bank Holidays


Show All ProductsShow Less ProductsAlmond Oil Almonds Anchovies silver / Boquerones- preserved in oil Anchovies brown fillets - preserved in oil Apples Asparagus fresh – in season Avocado Oil Bacon Baked Beans - organic Beef - mince from grass reared animals Beef - grass fed Biscuits - for cheese Biscuits - gluten free Biscuits - organic Biscuits - sweet Black Pudding Blini - ready made Brandy Butter (often only near Christmas) Bread - French Bread Bread - Italian Bread - organic Bread - part-baked ( not frozen ) Breakfast cereal Breakfast cereal – organic Bulgar wheat Butter - organic Buttermilk Cake Mixes Christmas Cake Cakes - home-made style Capers in brine Cereal Oats Charcuterie Cheese Straws Cheese - British Isles Cheese - French Cheese - general Cheese - goats Cheese - Italian Cheese - organic Cheese - sheeps' (ewes') Cheese - soft Cheesecake Chestnuts - peeled & vacuum-packed Chicken Kiev - top class Chicken - reputable Free Range Chili Powder Chilis / Chillis - fresh (seasonal) Chinese & Far-Eastern basics Chocolate Brownies Chocolate - Drinking Chutney pickles & relishes Cod; salt Coffee Crab - Dressed Cream - Soya Crème fraiche Crisps; top quality Croissant fresh Cucumbers; pickled Curry Paste: Curry Powder Mixes Delicatessen; general Dips Duck - free-range Aylesbury or Pekin-type Eggs - Quail Eggs - Hens free range Eggs - Hens organic Essences Fish salt cod Fish fresh general Fish frozen Flour - bread mixes Flour - stone ground Flour - organic Flour - barley Flour - good selection Flour - spelt Food as Gifts French groceries Fruit Cordials - natural Fruit juices Fruit - dried Fruit - fresh Fruit - fresh organic Fruit - tinned Gammon Joints Goose/Geese - between Thanksgiving & Christmas Gingerbread Goose fat for confit Grapeseed Oil Gravadlax Greengages - in season Groceries Guinea fowl - (might need a days notice) Haggis Haggis - vegetarian Ham & Gammon Ham - air dried Ham - Parma Ham - Serrano Hazelnut Oil Hazelnuts / Cobnuts Health food Herb Plants Herbes de Provence Herbs - dried of the best quality Herbs - fresh these will be seasonal Herrings - fresh Herrings - marinated Honey Honey - organic Hot Cross Buns - sometimes only before Easter Houmus Ice cream - top quality Italian groceries Jam & preserves Kippers Kippers - undyed Lamb (seasonal) Lemon grass - fresh Lobsters - cooked Macaroons Maple syrup Marinades Marmalade Marmalade organic Meat pies Meat Stock Milk - Goats Milk - organic Cows Mince pies high quality Miso Soup Muesli Muesli organic Muffins Muffins American - style Mulled wine sachets Mushrooms - organic Mushrooms - dried Mussels - fresh in season Mussels vacuum - packed Mustard Oatcakes Oils Olive Oil Olive Oil - flavoured Olive Oil - organic Olives Oysters - Rock Pancetta Panettone - sometimes just at Christmas Party Nibbles Pasta - dried Pasta - dried gluten-free Pasta - fresh Pasties Pastrami Pastry - puff with butter Peanut Oil (groundnut) Peel - candied Pies - Vegetable Pine Kernels Pizza Polenta Pork pies Pork - free range Porridge Oats - coarse natural Porridge Oats - organic Potatoes - top class/unusual Prawns - frozen Prawns - King Christmas Pudding Pulses Pulses - organic Pumpkins - in the Autumn Pumpkin Seed Oil Quail Quiche Rice paper Rice; organic Rice; specialist Risotto; flavoured mixes Saffron strands Salad Dressing - top quality Salad leaves - organic Salad leaves - of high quality Salami Salmon - farmed – of top quality Sardines - fresh in season Sauces - prepared Chinese Sauces - prepared curry Sauces - prepared pasta Sauerkraut Sausages - Pork Sesame Oil Smoked Haddock - golden Smoked Haddock - undyed Smoked Mackerel Smoked salmon Soup - top quality Speck Spices - a good general selection Squashs - Vegetable Squid - fresh (in season) Stare anise Stilton Stock - top-quality made Sugar - unrefined Swordfish - fresh Tapenade Tapioca Taramasalata Tea - organic Tea - specialist Tisanes / Herbal Infusions Tofu Tomatoes - tinned organic Tomatoes - in season Tomatoes - sun dried Tortillas Traiteur/ Take Away/Ready Meals Traiteur/ Take Away/ Ready Meals - vegetarian Trout - Rainbow Tuna - fresh Turbot Turkeys - free-range (often just before Christmas) Vanilla pods Veal free range Vegetables - organic Vegetables - frozen Vegetables - good selection of fresh Venison - farmed Vinegar - wine Vinegar - balsamic Vol-au-vent cases Walnut Oil Watercress Yeast - dried Yoghurt - cows' milk Yoghurt - dairy free Yoghurt - goats' milk Yoghurt - organic Yoghurt - sheeps' (ewes') milk

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Contact Details

Tel: 01493-330313
Fax: 01493-842906
Address: St. Nicholas Road, Great Yarmouth, Norfolk, NR30 1NN, Great Yarmouth, Norfolk, NR30 1NN