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Sainsbury Telford

Telford Forge Retail Park, Colliers Way, Telford, Shropshire, TF3 4AG
Still with Waitrose the market leader amongst supermarkets (certainly in terms of quality), and both have certainly raised general standards of the middle ground in recent years.

However, they still rarely sell the very best of anything, although larger branches have a 'Specialist' section consisting of a few good quality oil and luxury items.

Their 'Taste the Difference' range offers the standards expected from any good grocer, certainly nothing more.

Larger branches with fish counters, rely too heavily on fish that has previously been frozen. This has the disadvantage in that it can't (or shouldn't be) frozen again at home, if need be.

Like some other supermarkets, they stress about the length of time their meat is hung. However, the public need to realise that any flavour and tenderness gained from hanging, depends on the way this is undertaken, (matured for 21 days counts for little, unless the meat has been traditionally-hung on the bone).

Likewise the breed of chicken retailers offer, is as important as their claimed diet (i.e. Corn). Fast-growing chicken varieties will never have the best flavour whatever they're fed. If you've ever tried a 'Sasso' breed of chicken (possibly only available at Farmers Markets and top-quality butchers) you'll know what we mean - they are worth seeking out!

Their traiteur section is impressively comprehensive, and almost as good as Marks & Spencer's and Waitrose for some dishes; and certainly helpful to those short of time.

It's excellent that biodegradable carrier bags are now the norm and great efforts have also been made to use 'greener' packaging.

Key Features

  • Open: Mon-Fri 8.00-22.00; Sat 7.30-22.00; Sun 10.00-16.00
  • Closed: some Bank Holidays


Show All ProductsShow Less ProductsAlmond Oil Almonds Anchovies silver / Boquerones- preserved in oil Anchovies brown fillets - preserved in oil Apples Asparagus fresh – in season Avocado Oil Baby Food - organic Bacon Bagels Baked Beans - organic Beef - mince from grass reared animals Beef - grass fed Beef - oxtail Beef - salt Biscotti Biscuits - for cheese Biscuits - gluten free Biscuits - kosher Biscuits - organic Biscuits - sweet Black Pudding Blini - ready made Blueberries - in season Brandy Butter (often only near Christmas) Bread Mixes Bread - French Bread Bread - Italian Bread - organic Bread - part-baked ( not frozen ) Brioche Bulgar wheat Butter - organic Buttermilk Cake Mixes Christmas Cake Cakes - home-made style Cakes - special occasion Capers in brine Charcuterie Cheese Straws Cheese - British Isles Cheese - French Cheese - general Cheese - goats Cheese - Greek/Middle Eastern Cheese - Italian Cheese - organic Cheese - sheeps' (ewes') Cheese - soft Cheesecake Cheese - water buffalo Chestnuts - peeled & vacuum-packed Chicken Kiev - top class Chicken - organic Chicken - reputable Free Range Chili Powder Chilis / Chillis - fresh (seasonal) Chinese & Far-Eastern basics Chocolate Brownies Chocolate Truffles Chutney pickles & relishes Cider - top quality Clingfilm/Clingwrap Cod; salt Coffee Condiment Sauces & Jellies Cornish pasties Couscous Crab - Dressed Cream - Soya Crème fraiche Crisps; top quality Croissant fresh Cucumbers; pickled Curry Paste: Curry Powder Mixes Danish Pastries fresh Delicatessen; general Desserts; of high quality Dips Duck - free-range Aylesbury or Pekin-type Easter Eggs; good Eccles cakes Eggs - Quail Eggs - Hens free range Eggs - Hens organic Essences Fish stock Fish salt cod Fish fresh general Fish frozen Fish - Shellfish Flour - stone ground Flour - organic Flour - barley Flour for breadmakers Flour - good selection Flour - rye Flour - spelt Food as Gifts French groceries Fruit Cordials - natural Fruit juices Fruit Pies Fruit - dried Fruit - fresh Fruit - fresh organic Fruit - frozen Fruit - tinned Gammon Joints Goose/Geese - between Thanksgiving & Christmas Ginger Wine - non alcoholic Ginger - crystallised Gingerbread Goose fat for confit Grapeseed Oil Gravadlax Greengages - in season Groceries Haggis Ham & Gammon Ham - air dried Ham - Parma Ham - Serrano Hazelnut Oil Hazelnuts / Cobnuts Health food Herb Plants Herbs - dried of the best quality Herbs - fresh these will be seasonal Herring Melts/Roes Herrings - fresh Herrings - marinated Honey Honey - organic Hot Cross Buns - sometimes only before Easter Houmus Ice cream - top quality Italian groceries Jam & preserves Jam & preserves - organic Kippers Kippers - undyed Lamb (seasonal) Lemon grass - fresh Macadamia Nut Oil Macaroons Maple syrup Marinades Marmalade Marmalade organic Meat pies Meat Stock Meat - organic & additive-free Meringues Mince pies high quality Miso Soup Muesli Muffins Muffins American - style Mushrooms - organic Mushrooms - dried Mussels - fresh in season Mussels vacuum - packed Mustard Nuts - pre packed Oatcakes Ocean Sticks Oils Olive Oil Olive Oil - flavoured Olive Oil - organic Olives Oysters - Rock Panettone - sometimes just at Christmas Party Nibbles Pasta - dried Pasta - fresh Pasties Pasties - vegetarian Pastrami Pastry - puff with butter Patisserie - fresh Peanut Oil (groundnut) Peel - candied Pies - Vegetable Pine Kernels Pizza Pork pies Pork - free range Porridge Oats - coarse natural Potatoes - top class/unusual Prawns - frozen Prawns - King Christmas Pudding Pulses Pulses - organic Pumpkins - in the Autumn Pumpkin Seed Oil Quiche Quinoa grain Rice cakes Rice paper Rice; organic Rice; specialist Risotto; flavoured mixes Saffron strands Salad Dressing - top quality Salad leaves - organic Salad leaves - of high quality Salami Salmon - farmed – of top quality Sardines - fresh in season Sauces - prepared Chinese Sauces - prepared curry Sauces - prepared pasta Sauerkraut Sausages - Pork Sausages - Beef Chorizo Sesame Oil Shortbread Smoked Haddock - golden Smoked Haddock - undyed Smoked Mackerel Smoked salmon Speck Spices - a good general selection Squashs - Vegetable Squid - fresh (in season) Stare anise Stilton Stock - top-quality made Sugar - unrefined Swordfish - fresh Tapenade Tapioca Taramasalata Tea - organic Tea - specialist Tin Foil Tiramisu Tisanes / Herbal Infusions Tofu Tomatoes - tinned organic Tomatoes - in season Tomatoes - sun dried Tortillas Traiteur/ Take Away/Ready Meals Traiteur/ Take Away/ Ready Meals - vegetarian Trout - Rainbow Truffle Butter Tuna - fresh Vanilla pods Vegetables - organic Vegetables - frozen Vegetables - good selection of fresh Vinegar - wine Vinegar - balsamic Vol-au-vent cases Walnut Oil Watercress Yeast - dried Yoghurt - cows' milk Yoghurt - dairy free Yoghurt - goats' milk Yoghurt - organic

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Contact Details

Tel: 01952-299702
Address: Telford Forge Retail Park, Colliers Way, Telford, Shropshire, TF3 4AG